Tourism Industry Weighs in on EMT’s Performance, Priorities

Release Date: Jan 24, 2013

Explore Minnesota Tourism recently conducted an informal, online organizational assessment survey to help direct our programs and priorities. The survey provided an opportunity for Minnesota’s tourism industry to provide feedback regarding Explore Minnesota Tourism’s (EMT’s) services and staff, EMT interactions with the tourism industry, and various EMT marketing and promotional programs. Survey questions included ratings of quality and/or importance of specific components in these areas, and also included numerous open-ended questions for more specific feedback. Thanks to the 382 respondents to the survey. A summary of survey results can be found on EMT’s industry website at: http://www.exploreminnesota.com/industry-minnesota/research-reports/researchdetails/index.aspx?nid=316.